Most futurologists say that semantics will be the basis of whatever comes after O'Reilly's definition of web 2.0. The increasing amount of information, such as UGC, brings the necessity to easily and rapidly organize all this data. They call it web 3.0.

After an extensive analysis of trends, Rabbit Tell dares to disagree with what is being said. Semantical organization of content is a necessary step, but in no way it can become the new Internet.

The natural evolution of technology, design and pop culture show three clear evidences:

a. Design complexity is diminishing;
b. The web is more direct and simple;
c. User interaction is extended.

Considering these three issues, we present our vision of the future: a simplified navigation and minimalist design that enables the user to imagine any possible content, creating thus a null relation between emissioner and recipient and defining a 100% interactive Internet.